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August 10, 2005

Blogging for work, part II

Jen sent around a link to an article on Yahoo news about corporate blogging:

It is difficult to imagine today's I.T. buyers relying on nothing but a corporate blog before a purchasing decision.

At least that wouldn't be what that buyer covered his butt with afterward, "Well, it was supposed to be good. I read it was good in this corporate blog entry."

So loosen up. What you write in your blog can still get you fired, but at least it won't become the excuse when somebody buys the wrong thing.

Posted by Mark at August 10, 2005 04:14 PM