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November 29, 2005

Public beta

WSJ.com has an article with one of the best quotes I've seen in a while, concerning public beta software:

"I deplore it as a consumer; I admire it as a marketing professional," said Peter Sealey, a marketing professor at the University of California at Berkeley and former chief marketing officer at Coca-Cola Co. "I can't come up with anything else in the entire marketing world where marketers knowingly introduce a flawed or inadequate product [and] it helps grow your user base."

Somehow professor Sealey manages to explain the fundamental design problem of our civilization in only two sentences. It took Philip K. Dick a whole book.

Posted by Mark at November 29, 2005 02:56 PM

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